medico) , you will increase the chances of success, foresee changes in the environment, adapt quickly to these changes, and increase quality levels in a process of continuous improvement.” Health Marketing recently published the book “Effective Marketing for Health Services”, written by Daniel, which has been developed under a solid theoretical framework in conjunction with highly effective strategies developed and executed throughout his professional career. The result is useful and functional procedures for any type of health organisation. The company also actively participates in national and international congresses, teaching postgraduate courses in a prestigious house of studies in Peru, as well as generating and disseminating content of interest through literary articles or instructional videos. Health Marketing’s proven results, constant innovation, and excellent service have been recognised recently as it achieved the Most Effective Medical Marketing (marketing medico) – Lima title at the Technology Innovator Awards 2022. Contact: Daniel Figueroa Linares Company: Health Marketing Web Address: www.healthmarketing.pe
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